Tuesday, December 04, 2007

Oh, Canada

Operating online, we think it’s imperative that we be able to accommodate customers all over the world. To date, we have shipped dresses to every continent except Antarctica. We’ve limited our Google paid-search campaign there so we’re not overly concerned.

We’re particularly happy with our Canadian business. Although we do charge $40.00 for international shipping and handling for Canadian orders, this fee is generally decreased, or eliminated completely, when more than one dress is shipped to a particular Canadian location. We’ve also found that our customers are usually surprised when they find out that we take care of the import duties and fees. It seems they’re used to other online retailers leaving them with the duty bill at the end of the day.

We just received these beautiful photos from Melanie, a happy Canadian customer. The dresses shown are in our orange satin and charmeuse. The photos really help show the difference between the bright charmeuse fabric and the more subtle satin. From left to right in the standing photo, we have a Strapless Top/A-Line Bottom with Pearl Ivy Beading in Orange Charmeuse (makes a nice maternity dress, no?) followed by two Scoop Neck Tops with Asymmetrical Bottoms and Waterfall Beading. All the ladies are sporting short red satin sashes as well.