We wanted to sing the praises of the Pantone Color Guide for Fashion and Home which is pictured above. We’re happy to source colors for customers who wish to utilize a shade that we don’t offer in stock. However, we pride ourselves on our speed and the color sourcing is one of the more time-consuming endeavors we engage in. First, the customer has to send us a swatch/sample, then we have to source a few possibilities, then we have to send what we’ve found to the customer for their approval and, finally, procure the fabric. The whole process may take as long as 3 to 4 weeks, which I suppose isn’t that long when it comes down to it. In any event, we’ve found that about a third of this time can be eliminated by using the Pantone Color Guide which is a ready-made resource for color communication. Rather than having the customer send us a swatch, they can simply reference it via the Pantone system. This system has worked really well for us so far.
Friday, February 23, 2007
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